Some Seed Companies
May Understand How You Farm.

We Understand Why You Farm.

Farming isn't a job; it's your heritage and legacy – something you do with conviction and purpose. It's a way of making a difference to your family, your employees and the seven billion people around the world that rely on farmers just like you.

That's why seed companies are so focused on increasing yield, and we at Rupp are no exception. With leading platforms and traits, we're proud of the difference Rupp is making in the field. This year our corn took first place in the FIRST Michigan South trials in Mason, Michigan yielding more than 38 BU over the plot average. Our Genuity® Roundup Ready 2 Yield® soybeans took first place in the 2011 Purdue Soybean Northern Late trials, the MSU-Central RR Early trials and the Thumb Ag Research & Education (TARE) trials averaging 5 BU or more over the plot averages. In both corn and soybeans, we consistently outperform Pioneer®, Beck's and Seed Consultants.

We at Rupp believe there is a greater difference to be made then just strong performance in the field. We believe that by partnering with farmers like you, together we can make a more direct difference in people's lives. We are proud to introduce an industry first we're calling Plant with Purpose™.

We invite you to Plant with Purpose™. Switch 10% of your corn or soybean acres to Rupp, and we'll give you $1,000.00 cash back. 20% earns you $2,000.00 and 30% or more earns you $3,000.00 and a chance for this year's order to be free.*

We'd like to encourage you to Plant with Purpose™ and then pay the savings forward. Use your savings to make a real difference in the life of a family member, a neighbor or friend, here at home or around the world. The choice is yours. Share how you made a difference with your savings on our Facebook page, and inspire others to do the same.

Together we can make a real difference, on your farm and well beyond.

Plant Rupp. See what good yields™.

Contact your DSM to place your order.

*Terms and conditions.

Corn Orders:

• Switch 10% of your acres (minimum 30 units)
• Switch 20% of your acres (minimum 60 units)
• Switch 30% or more of your acres (minimum 90 units)

Soybean Orders:

• Switch 10% of your acres (minimum 100 units)
• Switch 20% of your acres (minimum 200 units)
• Switch 30% or more of your acres (minimum 300 units)

Growers who switch both corn and soybeans according to the guidelines will get cash back for both. Orders are based off of retail price. The Plant with Purpose™ offer cannot be combined with any other offer including: Pre-Harvest Discount, Post-Harvest Discount, Volume, Early Pick-Up. Offer subject to product availability. Rupp Seeds cannot be bound to this in the event seed is not available nor can we be bound to specific products. Cash Back Cash Back payments will be provided in July after final settlement. *All growers that switch 30% or more of their acres will be entered in a drawing to receive their order free.

Yield results are based on average performance in the mentioned trials. Actual results may vary based on geography and other growing conditions. Pioneer® is a trademark of Pioneer Hi-Bred Inc. Beck's and Seed Consultants are trademarks of their respective owners.